Meet Our Sales & Marketing Team
Director of Sales
Barb Purificato
Email Address: barbp@tapecon.com

Barbara Purificato has worked closely with customers to provide solutions in User Interface and Product Identification since 1990. These products include: Labels, Nameplates, Membrane Switches, Touch Technologies, LCD's and Monitors. Tapecon purchased Duragraphix in 1994, which was Barbara's family business. Barbara has extensive experience as a Regional Sales Manager, Business Development Manager and Product Manager. Her philosophy is to work very closely with customers to design, provide technical assistance, ongoing support and to deliver innovative solutions. She develops strong relationships through hard work, communication, trust and integrity. She is determined to go the extra mile to ensure complete customer satisfaction.
Barbara enjoys spending quiet time with her family, meeting interesting people and learning new things.
Director of Marketing & Strategy
Jay Ziegler
Marketing & Strategy, Product Specialist: Digital Products
Email Address: jayz@tapecon.com

*Salesperson Of The Year - 2007*
Jay is proud to be celebrating his 14th year in the graphic arts. He entered the industry in print production/management, and has held positions including Product Manager, Regional Sales Manager and Senior Key Accounts Executive. He holds a Bachelors in Business Administration from Medaille College in Buffalo, NY, and a Masters degree in Strategic Leadership from Roberts Wesleyan College in Rochester, NY. From working in production to directly managing over $7,000,000 in sales revenue, Jay has truly enjoyed his time and growth in our industry.
While not working or studying business, Jay enjoys running (has finished 13 marathons), alpine skiing, boating, waterskiing, softball and roller hockey. He is a fan of the Buffalo Bills' and Buffalo Sabres' and is (somewhat) patiently waiting for them to deliver championships to Buffalo.
Product Specialist, Custom Converting & Fabrications
Dave Shoemaker, Product Specialist, Custom Converting & Fabrications
With over 30 years in the graphic arts industry, Dave has held production and management positions in all phases of operations. Dave enjoys having the privilege of utilizing his knowledge within the flexible culture at Tapecon to implement new ideas -- solving problems and saving costs on behalf of customers. He understands the need for quick responses to complex problems and collaborates as a team player to deliver continuous improvement methodology that delivers customer satisfaction.
As part of Dave's work ethic and Tapecon's "Supply Chain Maximization" program, he has toured many of our customers facilities offering innovative ideas and process improvements. As a board member of the IAPHC and a key member of the Tapecon team, Dave is proud to carry out the principles of these organizations. He is a lifelong learner and recently earned an Associates Degree in Business from Villa Maria college in Buffalo, NY. While not working on customer objectives, Dave enjoys his family time and outdoor activities, taking in all that mother nature has to offer.
Tapecon Sales Representatives
Brad Phelps
Territories Covered: Central/Eastern New York
With over 20 years in the industry Brad has extensive experience in all areas of label manufacturing. Since starting at Tapecon in 2000 he has held positions as printing manager, production manager and product development manager. Because of his industry knowledge and experience at Tapecon, he can easily assist his customers and offer solutions that meet and exceed expectations in a timely and professional manner. Brad loves a challenge and prides himself on knowing materials and converting technologies inside and out. He will go to extremes to provide solutions that add value and are affordable.
Brad is married and the father of two children. He enjoys golfing, finding good stock picks and spending quality time with his family.
Brian Scott
Territories Covered: Rochester, New York
*Salesperson Of The Year - 2004*
*Salesperson Of The Year - 2003*
Brian Scott has been a proud member of the Tapecon team for over 20 years. He started working in Customer Service, moved to field sales as an Account Representative and is currently an Account Executive. He enjoys building relationships through the opportunities and challenges that our customers bring to Tapecon. Brian's experience along with Tapecon's team approach and continuously growing capabilities make him a great problem-solving resource to the many industries and customers he serves.
Brian enjoys spending time with his wife and daughter, coaching soccer, traveling and playing golf outside of work.
Mike Torrell - Advantage Marketing Associates
Territories Covered: Western New York

Nello Mastracco - Advantage Marketing Associates
Territories Covered: Eastern New York

Bob Gerleman - President, Camino Sales Incorporated
Territories Covered: California

Jay Arnett - Sales Manager, Southern California & Arizona
Territories Covered: Southern California & Arizona

Vic Go - Regional Sales
Territories Covered: Southern California

Larry Vaughn - Regional Sales
Territories Covered: Southern California

Jon Ties - Sales Manager, Northern California & Pacific Northwest
Territories Covered: Southern California & Arizona

Barney Blank - Regional Sales
Territories Covered: Northern California

Alison Henderson - Regional Sales
Territories Covered - Pacific Northwest
